Hard Finds. Found Easy.
Helping resellers organize, showcase, and sell more.
FoundEtc makes secondhand inventory easier to manage, and easier to shop. With smart tools designed for resale pros, we help you connect your shelves to more curious customers, without losing the charm of the hunt.
-
Smarter Inventory, Less Hassle
-
One Search, Every Booth
-
Shine a Spotlight on your Market
Perfectly Findable
Market & Vendor Owners
Snap a few photos and you’re done - let our smart platform fill in relevant details and descriptions. FoundEtc helps you organize your shelves, get discovered by more shoppers, and sell what you’ve got, without changing how you do business.
One Search, Every Booth, Every Item
Shoppers
Search all nearby secondhand shops, or dive into a single store’s shelves, whether you’re at home or standing in the aisle. FoundEtc brings every flea market, thrift store, antique shop, and vintage boutique into one easy-to-search platform, helping you skip the guesswork without losing the joy of the hunt.
It’s a simpler, more sustainable way to shop, and a better way to uncover the pre-owned finds hiding right around the corner.
How FoundEtc Works
Snap Photos
Vendors simply snap a few photos of their shelves, booths, or item groupings—no need to log each piece manually.
FoundEtc Magic
Our system detects and identifies individual items, automatically adding titles, descriptions, and category tags. Vendors can edit or enhance listings as they like—it’s flexible and fast.
Customer Search
Shoppers search by item, category, or location—at home or in-store—and get guided straight to the booth where it was last spotted. Hidden gems become perfectly findable.
Frequently Asked Questions
What is FoundEtc?
FoundEtc is a simple software platform that makes secondhand perfectly findable. It helps shoppers explore nearby resale shops and uncover hidden gems—and helps resellers turn their shelves into searchable, shoppable inventory.
How does it work?
Resellers snap photos of their inventory using our simple upload tools. FoundEtc organizes and tags the items behind the scenes, making them searchable by shoppers at home or in the store. Shoppers can browse by item, category, or location—then head out to shop in person, armed with a plan (and a little excitement).
How does FoundEtc keep inventory up-to-date?
Vendors and market owners snap fresh photos every few weeks—no need to track every item manually. FoundEtc detects what’s new, what’s gone, and updates each item’s “last seen” date.
It’s not a real-time POS system—it’s a smart discovery tool that helps customers find specific items (and similar ones!) without needing to browse every shelf. Think of it as a helpful guide, not a checkout counter.
Who is FoundEtc for?
FoundEtc is built for resale lovers of all kinds. Whether you’re a flea market vendor, a local thrift shop, or a vintage boutique, we make it easier to get found and make more sales. And for shoppers? If you love the thrill of a good secondhand find, but hate feeling overwhelmed, FoundEtc is your new best friend.
Why FoundEtc?
Because secondhand shouldn’t mean second-best. FoundEtc was created to make resale shopping easier, more joyful, and more sustainable—for everyone.
We help shoppers find what they’re looking for (or something even better), while helping local vendors get discovered and grow their business. It’s all about supporting the circular economy, celebrating the charm of pre-loved items, and keeping resale thriving in a modern world.
Is it free?
Yes! FoundEtc is completely free for shoppers. Markets and vendors can choose from flexible subscription plans based on the size of their inventory and the features they need—starting with a free tier to help you get started.
Can customers buy items through FoundEtc?
Not yet. FoundEtc is built to support in-person shopping. Shoppers use it to search for available items, discover new vendors, and plan their visit—but all purchases happen directly at your market or store.
Our goal is to connect curious shoppers to one-of-a-kind finds, driving more foot traffic and boosting your in-store sales.